A new television channel, Dog TV, has been launched in Sweden with the goal of relaxing pets. The channel, which airs 12 hours of footage of birds, squirrels, and calming music, is specifically designed for dogs and cats to watch. The idea behind Dog TV is to provide pets with a way to unwind and reduce anxiety while their owners are away.

The channel was developed based on research regarding dogs' and cats' visual capabilities, as well as their auditory and emotional senses. The footage consists of slow-paced images and sounds that are meant to be appealing and engaging to pets, helping to keep them calm and entertained.

Dog TV is different from regular television channels, as it is specifically created for pets rather than humans. It aims to cater to animals' unique needs and preferences, providing them with a source of stimulation and relaxation.

Overall, the main objective of the channel is to alleviate separation anxiety in pets and keep them content when their owners are not at home. Providing a dedicated channel with soothing visuals and sounds can help to create a comforting environment for pets, reducing their stress levels and promoting overall well-being.